DEI workplace efforts have proven to be a complicated subject. In 2020 and 2021, DEI roles increased by 55% following demands for broader racial equity and justice after George Floyd’s murder. In 20
Expertly executed PR offers the most effective way of unlocking a brand’s potential. And creating buzz. Here’s how Porter Novelli creates and executes provocative work that drives meaningful engag
REFLEXIONES SOBRE LA CONVERSACIÓN ACTUAL Y OPORTUNIDADES QUE CONLLEVA Ciudad de México, 6 de julio, 2023. La colaboración entre empresas y consumidores es fundamental para impulsar un cambio haci
With Twitter announcing new changes to the app, making it less user-friendly, and Meta launching a direct competing platform seven days later, it’s fair to say that the past 10 days have been an emo
Cada junio se conmemora el Mes del Orgullo LGBTQ+ que, si bien es una celebración, también es un momento que enmarca el escenario perfecto para que todas las personas que formamos parte de la comuni
This year at Porter Novelli, we celebrated PRIDE in a number of different ways – from the personal to the company wide. The LGBTQ+ champion of our Belonging Collective, Gabby Koumis, volunteered at
The topics covered in the three days at Collision in Toronto, Canada last week offered a glimpse into big emerging marketing, communication, and societal trends and issues. Artificial intelligence (AI
Full disclosure: what I’m about to say isn’t new. Many others have voiced similar opinions – hopefully a sign that our industry is finally taking note – but sometimes some things are worth
Executive Summary: The 2023 American Society of Clinical Oncology (ASCO 2023) Annual Meeting was once again the source of compelling data on important cancer treatments. But is the information finding
Influencer marketing as a marketing discipline has grown worldwide from USD 1.7 billion in 2016 to USD 16.4 billion in 2022[1]. In the US, this growth is projected to continue at a CAGR of 32% from 20