by Porter Novelli The 2024 Cannes Lions Festival of Creativity was a roaring success for the PR industry. To unpack the winning ideas, plus reflect on the macro trends shaping creativit
by Lisa Cesarano Why companies need to foster a culture of Psychological Safety A single, unvoiced opinion can have disastrous consequences. The sinking of the Swedish warship
by Maura Bergen The benefits of building trust within your company are well known – loyal customers, happier employees, and a stronger talent pool, just to name a few. But with evolving media parame
by Matt Manning Gallup recently released some eye-catching insights on generational differences in employee engagement. According to their latest findings: I believe these generational engagement
En un mundo cada vez más consciente acerca del cambio climático y sus consecuencias, no sorprende que la concientización se haya abierto paso hasta las estrategias de marketing. Ya que, de acuerdo
The latest edition of ‘Igniting Impact, Accelerating Sustainability’ – our quarterly viewpoint on the mobility and fragility of sustainability, is out today. In our Spring 2024 issue, the PN Lo
New, strategic offering empowers companies to transform highly reactive moments into social engagement opportunities In today’s fast-evolving societal landscape, stakeholders expect compan
Over my career, I’ve been fortunate to be supported by women leaders. In some cases, this has meant formal mentorship. But more often than not, it’s been the everyday gestures that have meant the
In case you missed it, there has been an earthquake in the media industry. According to “The Challenger Report”, over 500 journalists were laid off in January alone, up 1,660% from December, refle
Agility starts with curiosity…. Today we’re proud to launch our first ever edition of Porter Novelli’s CHANGE DECODED, a global report examining three key mindsets that will be critical to commu